Southeast-Asian wellness brand Trizie is expanding into North America, as interest in digestive health products is on the rise, the brand says. The expansion follows the brand’s overwhelming success in the Philippines, generating over $1.2 million in revenue within the first 12 months.

Trizie Philippines’ CEO Katrina Eusebio says, “While key tastemakers have vetted our product in the Philippines, we believe that the need to improve gut and skin health also resonates with people across the globe. It is a momentous achievement for us to launch in the USA and Canada and introduce Trizie to a wider audience,” said Eusebio.

Skin health is so closely linked to gut health, the brand says—and the market for gut health products is expected to gain further traction globally.

Darla Bautista, co-founder and chief marketing officer, Trizie, says, ”The importance of sustaining healthy habits is something that we learned since launching our products during the pandemic. Post COVID-19, consumers worldwide are likely to continue gravitating towards natural products like TRIZIE, which have been proven to promote preventative health benefits.”

Trizie Clean Fiber, the brand’s best-selling flagship product, is a natural dietary fiber supplement containing a unique Thermogenic Multi-Fiber blend with superfoods designed to promote digestive health, stimulate weight loss, and increase metabolism.